DATA VISUALISATION AND STORYTELLING USING TABLEAU
Online short course
Employ audience knowledge to influence decision-making through the craft of visual storytelling.
6 weeks, excluding orientation.
4–6 hours of self-paced learning per week, entirely online.
Email: nusonline@getsmarter.com
Call: +65 3129 6611
ABOUT THIS COURSE
Data has the ability to influence decisions when it is presented as an easy-to-understand narrative. This requires the extraction of key pieces of relevant information, and the translation of them in a way that is clear and compelling to an audience.
On the Data Visualisation and Storytelling Using Tableau online short course from the National University of Singapore (NUS) Advanced Computing for Executives (ACE), you’ll learn to use data to communicate business insights. Over six weeks, you’ll explore the functionalities and capabilities of Tableau through practical, step-by-step exercises involving data visualisation. You’ll also equip yourself with the tools and skills to collate data, extract important insights and use them to create engaging stories that inform and influence. By the end of the course, you’ll be able to convey meaningful data insights using data-driven visualisations.
WHAT THIS COURSE COVERS
Over six weeks, you’ll discover the advantages of visual storytelling in business and how to use visual data that communicates clear, accurate and ethical insights. You will evaluate the suitability of various visualisation types based on data characteristics, and assess the clarity and integrity of visualisations based on best practices. You’ll also learn how to create dashboards to communicate meaningful business insights to a business audience. Finally, you’ll discover a framework to convert your visualisations into a story designed to inform decisions. By the end of the course, you’ll have the data knowledge and storytelling skills to use Tableau to collate and create visual representations of your business narrative.
A POWERFUL COLLABORATION
The National University of Singapore (NUS) Advanced Computing for Executives (ACE) has partnered with digital learning expert GetSmarter to take its transformative education and multidisciplinary research online. In keeping with its mission to educate, inspire and transform, NUS hopes to equip participants worldwide with the knowledge and skills to shape a better tomorrow.
About NUS
Founded in 1905, NUS started with just 23 students. Over 100 years later, it has established itself as Singapore’s flagship university, with a continued commitment to academic excellence and the betterment of society as a whole. As a future-focused university with innovation at the core of its values, NUS strives to prepare individuals for a future that demands resilience and adaptability.
About ACE
Aimed at equipping business leaders and information communication technology (ICT) professionals with the skills to thrive in the digital world, ACE focuses on emerging technology and how organisations can harness it to gain a competitive edge. As part of the NUS School of Computing, ACE gives participants an opportunity to learn about the technologies transforming business and society, with insights from leading researchers and practitioners.
About GetSmarter
GetSmarter, a 2U, Inc. brand, partners with the world's leading universities and institutions to select, design and deliver premium online short courses with a data-driven focus on learning gain.
Technology meets academic rigour in GetSmarter’s people-mediated model, which enables lifelong learners across the globe to obtain industry-relevant skills that are certified by the world’s most reputable academic institutions.
As a participant, you will also gain unlimited access to 2U’s Career Engagement Network at no extra cost. This platform will provide you with valuable career resources and events to support your professional journey. You can look forward to benefits including rich content, career templates, webinars, workshops, career fairs, networking events, panel discussions and exclusive recruitment opportunities to connect you with potential employers.*
*Some of these events may be virtual due to COVID-19 pandemic restrictions.
WHAT YOU’LL LEARN
You’ll be welcomed to the course and begin connecting with fellow participants, while exploring the navigation and tools of your Online Campus. Be alerted to key milestones in the learning path, and review how your results will be calculated and distributed.
You’ll be required to complete your participant profile, confirm your email address for the delivery of your digital certificate and submit a digital copy of your passport/identity document.
Please note that module titles and their contents are subject to change during course development.
Explore the evolution and importance of visual storytelling in business.
- Recognise the fundamentals of, and motivations, for using data visualisation and storytelling to provide business insight
- Discuss the use of data visualisation and storytelling in business
- Identify the steps in a visual storytelling process
- Articulate the capabilities and advantages of common data visualisation tools
Discover how to manipulate and use data ethically in preparation for visualisation.
- Discuss data characteristics and principles for the ethical collection, use and management of data
- Identify how data manipulation is used in preparation for visualisation
- Determine how to connect to data in Tableau
- Analyse the effect of bias in data for visualisation
Learn how to visualise data in Tableau.
- Review how data is visualised to extract insights from comparisons, trends and compositions
- Practise visualising comparisons, trends and compositions in Tableau
- Determine how relationships, distributions and spatial data can be visualised
- Categorise visualisation types based on data characteristics
- Assess the suitability of visualisation types in your context
Explore visual best practices to convey information in an effective and trustworthy manner.
- Recognise ways in which visualisations can be simplified to clarify interpretation
- Discuss the efficacy of visualisations in communicating business insight by applying principles of best practice for visual design
- Determine how the brain perceives visuals as a basis for chart adaptation
- Analyse the accuracy of visualisation using the principles of graphical integrity
- Evaluate how principles of graphical integrity might be applied in your context
Learn how data visualisations can be collated in a dashboard to convey meaningful business insights.
- Recognise the roles of the audience in presenting meaningful business insights using visualisations
- Identify how your designated audience will inform the data and visualisation curation process in your context
- Practise collating data into dashboards using principles of compilation, functionality and visual best practices
- Analyse the effectiveness of dashboards in conveying business insights
Discover how to use narrative models to create a meaningful data story for your business use case.
- Identify the stages and function of storyboarding in preparation for business storytelling
- Articulate the use of storyboarding as a narrative design tool in your context
- Analyse the advantages of narrative models in relation to business storytelling
- Assess the effectiveness of narrative and presentation in unifying data, visualisations and audience in business storytelling
- Incorporate all elements of data storytelling into your business context using narrative design principles and presentation as an overarching framework
WHO SHOULD TAKE THIS COURSE
This course is ideal for any professional who regularly analyses data or is involved in communicating insights to a business audience. Functional analysts and data analysts who want to improve their data visualisation and presentation skills will benefit from the course material. Additionally, managers in search of visual storytelling tools that can help present data in a way that informs and improves decision-making will gain practical skills that can immediately be applied to their work environment.
This course is for you if you want to:
Develop real-world skills
Explore practical tools, best practices, and frameworks that can be immediately implemented in your context.
Communicate more effectively
Learn to transform raw data into powerful visualisations while using best practices.
Use storytelling to improve decision-making
Convert insights into compelling arguments using a storytelling framework.
ABOUT THE CERTIFICATE
Earn a digital certificate of professional achievement from the National University of Singapore (NUS) Advanced Computing for Executives (ACE) as recognition of your newly developed skills.
Assessment is continuous and based on a series of practical assignments completed online. In order to be issued with your digital certificate, you’ll need to meet the requirements outlined in the course handbook. The handbook will be made available to you as soon as you begin the course.
Your digital certificate will be issued in your legal name and sent to you upon successful completion of the course, as per the stipulated requirements.
WHO YOU’LL LEARN FROM
This subject matter expert from NUS guides the course design and appears in a number of course videos, along with a variety of industry professionals.
Your Course Convenor
Samantha Sow Jin Sze
Senior Lecturer, Department of Information Systems and Analytics, National University of Singapore (NUS)
Samantha has over eight years of experience in business analytics and data science. She has a passion for engaging and inspiring others to enhance their workplace analytics capabilities and increase the business intelligence quotient within their organisations. Her interest lies in the application of data analytics, predictive modelling and optimisation techniques for deriving actionable insights for commercial purposes.
Along with holding several certifications from Microsoft, SAS and Tableau, she completed her Master of Education from the University of Sheffield and graduated from NUS with a Bachelor’s in Engineering with first-class honours.
HOW YOU’LL LEARN
Every course is broken down into manageable, weekly modules designed to accelerate your learning process through diverse activities:
- Work through your downloadable and online instructional material
- Interact with your peers and learning facilitators through weekly class-wide forums and reviewed small group discussions
- Enjoy a wide range of interactive content, including video lectures, infographics, live polls and more
- Investigate rich, real-world case studies
- Apply what you learn each week to quizzes and ongoing project submissions, culminating in the ability to create visual stories for a business audience
YOUR SUCCESS TEAM
GetSmarter, with whom NUS is collaborating to deliver this online course, provides a personalised approach to online education that ensures you’re supported throughout your learning journey.
Head Tutor
A subject expert who’ll guide you through content-related challenges.
Success Advisor
Your one-on-one support, available during university hours (8am–5pm SST), to resolve technical and administrative challenges.
Global Success Team
Available 24/7 to solve your tech-related and administrative queries and concerns.
TECHNICAL REQUIREMENTS
Basic Requirements
In order to complete this course, you’ll need a PDF Reader. You may also need to view Microsoft PowerPoint presentations, as well as read and create documents in Microsoft Word or Excel.
Additional Requirements
Some courses may require certain software and resources, which will be communicated to you upon registration and/or at the start of the course. Please note that Google, Vimeo and YouTube may be used in our course delivery.
